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Sunday, September 15, 2019

Sony Expands E-mount Lens Line-up with Two New APS-C Lenses

Sony announced today its newest two APS-C zoom lenses in the G Lens series for its E-mount line-up, including the E 16-55mm F2.8 G standard zoom lens and the E 70-350mm F4.5-6.3 G OSS super-telephoto zoom lens. With this announcement, Sony’s versatile E-mount system now features a total of 54 lenses. Along with the two newly launched APS-C Mirrorless Cameras (Alpha 6600) and (Alpha 6100), Sony’s APS-C range has been further strengthened, offering creators the ability to capture the desired moment with Sony’s advanced technologies in compact and lightweight camera bodies. Sony’s “One Mount” solution for both APS-C and Full-frame cameras provide creators an extreme amount of versatility for all of their photography and video needs.

“We are extremely committed to building our E-mount line-up, in both Full-frame as well as APS-C,” said Dai Tanaka, Director, Digital Imaging Division, Sony Electronics Asia Pacific. “We will continue to drive innovation in all aspects of imaging, empowering all creators to capture and create like they’ve never been able to before.” 

Ultra-Sharp APS-C E 16-55mm F2.8 G Standard Zoom Lens (model SEL1655G)
The 16-55mm (24-82.5mm in 35mm equivalent focal length) APS-C standard zoom with a constant F2.8 aperture offers excellent G Lens image quality with outstanding all-around performance. This lens is ideal for professionals as well as enthusiasts to capture landscapes, portraits, and everyday snapshots.

Key Features
- High corner-to-corner resolution throughout the zoom range even at F2.8
-- Two AA (advanced aspherical) and two aspherical elements suppress aberration for outstanding corner-to-corner G Lens resolution, while three ED (Extra-low Dispersion) glass elements reduce chromatic aberration and color bleeding to a minimum
-- Clear and high image quality by suppressing flare and ghosting by adoption of Nano AR coating
-- 9-blade circular aperture mechanism and precisely controlled spherical aberration ensure beautiful bokeh
- Bright constant F2.8 optics in a compact, lightweight lens weighing just 494 grams
- XD (extreme dynamic) Linear Motor - as equipped in G Master™ series lenses - utilized for fast, precise, quiet AF and tracking
- Professional control and reliability
- Customizable focus hold button for instantaneous operation
- Linear Response MF for fine, responsive manual focus control
- Dust and moisture resistant design in order to deal with difficult outdoor conditions
- Fluorine coated front element to resist dirt and fingerprints

Compact and Lightweight APS-C E 70-350mm F4.5-6.3 G OSS Super-Telephoto Zoom Lens (model SEL70350G)
The new E 70-350mm F4.5-6.3 G OSS super-telephoto zoom lens with optimized optical and mechanical design provides excellent G Lens image quality throughout the image area, right out to the maximum 350mm (105-525mm in 35mm equivalent) focal length. High optical performance is combined with the convenience and mobility of a compact, lightweight design even with 5x zoom. It also includes built-in optical image stabilization which adds even further stability and convenience to this versatile super-telephoto zoom that is ideal for landscape and wildlife photographers.

Key Features
- Excellent corner-to-corner G Lens image quality all the way to 350mm
-- One aspherical lens suppresses optical aberration and provide outstanding resolution from corner-to-corner
-- Three ED glass elements effectively arranged suppress chromatic aberration and control color blur even at corners
-- Circular aperture contributes to soft, beautiful bokeh
- Compact, lightweight design weighing just 625 grams makes this 5x super-telephoto zoom remarkably mobile
- Sony’s advanced XD Linear Motor technology in an APS-C format lens, for fast, precise AF and tracking
- Excellent control and reliability
-- Built-in Optical SteadyShot™ image stabilization makes it easier to capture images with greatly reduced blur, particularly when shooting at super-telephoto focal lengths
-- A conveniently placed focus hold button can be assigned to a variety of functions via camera body
-- An AF/MF focus mode switch on the lens makes it easy to quickly switch between auto and manual focus to respond to changing shooting needs
-- Engage the zoom lock switch to prevent the lens from extending under its own weight during transportation
-- Dust and moisture resistant design 

The SEL1655G and SEL70350G will be available in the Philippines.

For full product details, please visit:

A product video on the new SEL1655G can be viewed at:
A product video on the new SEL70350G can be viewed at:

*Disclosure: An important note, we are just sharing this information to the public, provided by our source. Sony - Info / Logos / Photos / Images have respective copyrights.

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